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Palm Desert's Best-Kept Secrets: Local Amenities That Boost Rental Appeal

Palm Desert's Best-Kept Secrets: Local Amenities That Boost Rental Appeal

When you’re renting out a property in Palm Desert, part of your marketing strategy will be to demonstrate why well-qualified tenants should choose your property over all the others on the rental market.

You can attract good residents with a competitive rental price and an easy showing and application process. But, they need to feel like your property is right for them; like they’re getting something that they won’t get at the other homes they’ve seen. 

We’re talking about amenities today. Specifically, we’re talking about the local amenities in Palm Desert that make a big difference - both to long-term residents and our short-term seasonal or vacation visitors.

Here are some of Palm Desert’s best-kept secrets when it comes to what’s around and why it matters to your rental property. 

The El Paseo Shopping District

Tenants will love living within close proximity to the El Paseo shopping district, which is a unique shopping experience in Palm Desert. It’s an upscale shopping destination with more than 250 specialty boutiques and retailers, art galleries, and restaurants. Visitors can enjoy a world-class shopping experience with a chic and picturesque atmosphere. A property situated near this shopping district is sure to attract tenants who love shopping and fine dining. 

When your rental property is close to El Paseo, make sure you’re including that in all of your marketing materials and your listing. It will get the attention of prospective renters. 

Hiking Trails at the Santa Rosa and San Jacinto Mountains National Monument

Lots of tenants are looking for ways to enjoy the outdoors and all the recreational opportunities that are found in this part of California. Palm Desert is not only renowned for golfing; it also boasts of excellent hiking trails. 

The Santa Rosa and San Jacinto Mountains National Monument features scenic trails for both beginners and expert hikers. The trails offer picturesque views of the city and the surrounding mountains. Having your vacation rental close to these trails could attract outdoorsy guests and hikers looking to disconnect from the urban life.

When you’re close to outdoor attractions like these hidden gems, you’re likely to attract tenants who are here to live and work as well as those guests who are in town for a few nights, a few weeks, or a few months.

The COD Street Fair

The COD Street Fair is the perfect way for visitors to experience authentic California culture. 

This is a popular and weekly fair that offers a chance to experience the local cuisine, music, arts and crafts. It’s a popular event with locals and tourists alike, and a property located near this fair would be an ideal rental for visitors looking to experience the local culture. If your property is within walking distance that’s even better; parking can be at a premium, especially during the high season.

Palm Springs International Airport

One of Palm Desert's less talked about amenities, yet one not to be overlooked, is the Palm Springs International Airport. The airport is located just a few miles from Palm Desert. As a real estate investor, having your vacation rental located near the airport could attract travelers looking for a quick and hassle-free commute.

Even full-time residents like to know they can easily catch a flight to any destination they may think about visiting. 

The Living Desert Zoo and Gardens

This is one of Palm Desert's best landmarks, and an ideal place for all ages to explore. The Living Desert Zoo and Gardens is home to more than 1,400 animals and 450 hectares of gardens. It's an excellent destination for tourists looking for a unique experience. Owning a rental property situated near this landmark is sure to draw in animal lovers and those seeking a connection with nature.

Pet-Friendly Amenities Like Parks and Fences

Tenants love their pets, and you’ll find there’s a large pool of tenants - both short-term and long-term - who will want to move into your property with their animals. 

If you’re not offering a pet-friendly property, you’re likely waiting longer to find a good tenant. Our data shows us that well more than half of the tenants looking for a home in Palm Desert have at least one pet. They’re going to gravitate towards pet-friendly homes. Pet owners are also more likely to renew their lease agreements. They’ll be easier to retain because they won’t want to struggle to find a new property that allows their animals. They also won’t want to pay another pet fee. 

Allowing pets is essential. If you really want to attract pet owners to your property, you’ll provide some amenities and services specific to the pets. If you’re renting out a building, create a part of the lawn that’s just for dogs. You can put up a fence and call it a dog park. 

Several dog parks are found in Palm Desert, and when your rental property is close to one of these, you’ll find your pet-owning tenants are going to be eager to rent your place. Here are our favorites:

  • Palm Desert Dog Park
  • Joe Mann Park
  • Rancho Mirage Dog Park

Be close to these parks, and put up a fence if you’re renting out a single-family home. This amenity will attract your pet owners as well as tenants with children who like to play outside. 

Investing in Real Estate

Palm Desert, California is indeed a hidden gem on its own, with many unique and captivating features that attract visitors from around the world. As a real estate investor, tapping into these local amenities could significantly increase your property's rental appeal and its value. The El Paseo shopping district, hiking trails at the Santa Rosa and San Jacinto Mountains National Monument, The COD Street Fair, Palm Springs International Airport, and The Living Desert Zoo and Gardens are just a few of Palm Desert's best-kept secrets you can leverage to maximize your vacation rental income and your long-term investment property. 

When you invest in property in Palm Desert, you’ll find it’s profitable, especially when you can enjoy the benefits of a growing vacation rental market that nicely complements the opportunities for long term residential leases. Let’s talk about where to look and what to buy. Contact us at Xepco Properties. 

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